![]() ![]() ![]() Members will learn there are several ways to earn points, one is by purchasing at retail, online, through Francis Coppola Wine Family club participation, Virginia Dare Winery Lost Colony Society wine club or at either of the winery properties. As part of the simple registration process, Coppola Rewards members can customize a profile, upload receipts for wine purchases and track points. The program launches with select rewards and will continue to roll out other special offers, like exclusive branded merchandise and partner rewards, to evoke an element of discovery.Īnyone can easily sign up for free at and use code REWARDS to immediately earn 20 bonus points. Some initial earnings could include a digital wine pairing guide or recipe book, or the ability to connect with an award-winning Francis Coppola Winery winemaker. By giving away once-in-a-lifetime opportunities like a trip to the 2019 Sundance Film Festival ® and thousands of rewards across our entire portfolio, we hope more people will explore all The Family Coppola has to offer."Ĭoppola Rewards will invite more brand affinity not only through experiences, but also education and service. "We also know how important experiences are to our fans. "We know our customers and personalization is a fundamental aspect of our new rewards program–it's very responsive to what consumers want regardless of how and where people choose to shop for our wines, whether in store, at restaurants or online," says Jennifer Leitman, EVP of Marketing, The Family Coppola.
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